Yes: the upgrade applies to the existing event. The photos already uploaded stay where they are, the QR code and the event code do not change, and from that moment every guest can add unlimited photos and videos.
The upgrade button is on the screen you see right after creating the event and in the dashboard, on the event's page and next to the event in the list; the reminder emails before a free event expires carry it too. Checkout is $19.99 (£15.99 in the UK) once, through Stripe, and the paid plan is active as soon as the payment is confirmed.
Guests can trigger it as well: when a guest reaches the 20-photo limit or tries to send a video on a free event, the page offers the upgrade, and if that guest pays, the event becomes paid for everyone.
What changes with the upgrade: unlimited photos and videos per guest, the guest book, the sign designer, AI tags, and a storage window of 12 months from the upgrade, or the old expiry if that was already later. Hosts often start free, see the gallery filling up mid-party, and upgrade from the phone without reprinting anything.
Read the full guide: Pricing →
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